WASHINGTON – Consumers know, and the FDA’s definition accurately reflects, that sugar only comes from sugar cane and sugar beets.

At just 15 calories a teaspoon, all-natural sugar has been the world’s sweetener of choice for more than 2,000 years. Sugar remains the predominate sweetener in every country except the United States, where in recent decades man-made sweetening agents have been created and mass produced.

American consumers are now clamoring for a change and are demanding the trusted taste and goodness of sugar, which exists naturally in sugar beets and sugar cane, instead of man-made sweeteners. We are thrilled that food and beverage manufacturers are switching back to natural sugar in droves and are confident that this positive trend will continue.

In the News

AG week

Sugarbeet industry celebrates first National Real Sugar Day

October 13, 2022

There is no doubt that autumn is one of the most exciting times of the year for the world of sugar. The sugarbeet and sugarcane harvests start, Halloween is around the corner, and Thanksgiving and Christmas aren’t far away. This month, there is a new day to celebrate — the first ever National Real Sugar […]

IHS Markit

Ahead of White House conference, Sugar Association pushes FDA for stricter labeling on sweeteners

September 23, 2022

The Sugar Association is stepping up pressure on FDA to respond to its 2020 petition requesting more transparent labeling for sweeteners in food. “The FDA’s rules for alternative sweetener labeling are antiquated and mislead consumers about what is really happening in the food supply. Further agency delay on this important issue will make the problem worse,” said […]

Front-of-pack food labeling gets focus ahead of White House conference

September 21, 2022

The idea of requiring nutrition labels on the front of food packages to disclose sugar and fat content is getting increased attention ahead of the first White House conference in more than half a century on hunger and nutrition policy. An official task force report informing the conference has included front-of-package nutrition labels in its recommended policy actions. […]

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