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June 30, 2020
“New research conducted by Quadrant Strategies for the Sugar Association shows consumers are confused about the use of sugar substitutes in packaged food and prefer additional labeling disclosures by food manufacturers.
Consumers fail to recognize sugar substitutes as sweetening ingredients in food and beverages 63% of the time, the research showed, and 69% of consumers believe products labeled “reduced sugar” or “no sugar added” are lower-calorie products.
The research showed that 76% of parents think it is important to know if their food contains sugar substitutes and that 73% of parents think it is important to know the amount of sugar substitutes in that food.
Sixty-six percent of consumers in the study said they think it’s important that food manufacturers be required to clearly identify sugar substitutes as sweeteners in ingredient lists.”
Read the full article at: https://www.foodbusinessnews.net/articles/16338-more-sweetener-labeling-wanted-research-shows
September 24, 2021
“More than 10,000 consumers across the United States have joined the fight for sweeping reform of the government’s labeling regulations covering the use of alternative sweeteners in packaged food by signing an online petition urging the U.S. Food & Drug Administration to require food companies to place clear, complete and accurate information on food labels. […]
August 13, 2021
A new survey shows a majority of customers understand that real sugar comes from plants and is natural, according to the Sugar Association, the scientific arm of the U.S. sugar industry. About 80% of respondents agreed that “real sugar” is naturally occurring. The majority of respondents also agreed that sugar plays a role in a […]
July 29, 2021
New consumer research conducted by Quadrant Strategies for the Sugar Association reveals how consumers feel about real sugar versus artificial sweeteners. Overall, according to a press release, consumer attitudes about real sugar are increasingly positive, while the favorability of artificial sweeteners has declined. “The shift in consumer attitudes about sugar over the last three years […]
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