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June 4, 2020
“The Sugar Association wants the FDA to require all alternative sweeteners to be labeled as such, providing consumers transparency about the amounts of sweeteners in the foods they eat.
The industry’s science group filed a petition with the FDA on Wednesday, asking for several required changes to labels and claims when a product is made with a non-caloric sweetener, sugar alcohol, high intensity sweetener, artificial sweetener or novel sweetener. Currently, the chemical name of these sweeteners are included on ingredients lists, but there is no indication that they are sweeteners. Consequently, if consumers don’t know that items including erythritol, rebaudioside A or maltitol are sweeteners, they are unaware of sweeteners in products.”
Read the full article at: https://www.fooddive.com/news/sugar-association-asks-fda-to-overhaul-sweetener-labeling-rules/579151/
September 24, 2021
“More than 10,000 consumers across the United States have joined the fight for sweeping reform of the government’s labeling regulations covering the use of alternative sweeteners in packaged food by signing an online petition urging the U.S. Food & Drug Administration to require food companies to place clear, complete and accurate information on food labels. […]
August 13, 2021
A new survey shows a majority of customers understand that real sugar comes from plants and is natural, according to the Sugar Association, the scientific arm of the U.S. sugar industry. About 80% of respondents agreed that “real sugar” is naturally occurring. The majority of respondents also agreed that sugar plays a role in a […]
July 29, 2021
New consumer research conducted by Quadrant Strategies for the Sugar Association reveals how consumers feel about real sugar versus artificial sweeteners. Overall, according to a press release, consumer attitudes about real sugar are increasingly positive, while the favorability of artificial sweeteners has declined. “The shift in consumer attitudes about sugar over the last three years […]
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