Keepin’ It Real – Consumers are looking for “real” food: introducing Real Sugar
August 6, 2020 The biggest trends among consumer interests are transparency and simplicity—they want to know and understand the ingredients in their food. “This past winter we launched the first phase of a campaign to connect consumers with the natural origin of real sugar…On the most basic level, the campaign was designed to show consumers
Sweet nothings: Sugar industry fights misleading labels
July 21, 2020 “Cattle producers who want mandatory Country of Origin Labeling aren’t the only ones who have a beef with food labels. Sugarbeet growers have their own fight. They want the Food and Drug Administration to level the playing field among sweeteners. The Sugar Association — which represents sugarbeet and sugar cane growers, processors
Consumer Group Letter to FDA Supports Growing Call for Action on Alternative Sweetener Labeling Reform
July 14, 2020 “The Sugar Association applauds consumer and healthcare organizations that have reached out to the U.S. Food & Drug Administration (FDA) to ask that the agency require complete transparency for the labeling of low- and no-calorie sweeteners, as well as put an end to misleading sugar claims for packaged food and beverage products. The
How Sugar Is Processed
July 1, 2020 “Sugar is derived from two main plant sources: sugar cane and sugar beets. As one of the oldest commodities in the world, it was first domesticated around 8000 B.C. by indigenous people in New Guinea. Because of its value, sugar was often put under lock and key in sugar safes. In 1751,
Sugar Association files citizen petition calling for clearer labelling of sweeteners
July 13, 2020 “The Sugar Association has filed a US citizen petition to require manufacturers to add front-of-pack disclosures regarding the use of non-nutritive sweeteners – but sweetener suppliers say ingredient lists already give consumers clear information. Trade group the Sugar Association filed a citizen petition to the US Food and Drug Administration (FDA) this
Consumers Want Additional Labeling Requirements for Sweeteners
July 6, 2020 “The Sugar Association today released a new consumer research report showing grocery shoppers are confused about the use of sugar substitutes in packaged food. While once limited to use as tabletop sweeteners and ingredients in diet foods, alternative sweeteners can now be found in a variety of consumer products including bread, cereals,
Sugar Basics
Find out what it is; where it comes from; and more about this simple, functional ingredient.
Learn MoreA Balanced Life Is a Sweet Life
We crave variety, and everything has a place in moderation.
Learn More